When I first encountered the concept of monetizing everyday activities, it felt like a revolutionary way to blend digital innovation with physical well-being.
Enter the Step App Ecosystem. This isn’t just another fitness tracker; it’s a groundbreaking “move-to-earn” (M2E) platform that integrates fitness, gamification, augmented reality (AR), and blockchain technology to reward users for their physical activity. Step App aims to incentivize a healthier lifestyle by turning your walks, jogs, and runs into opportunities to earn cryptocurrency, transforming fitness into a social, competitive, and financially rewarding experience.
Imagine lacing up your shoes, going for a run along the Tapi River, and simultaneously earning digital tokens that hold real-world value. Or competing with friends in virtual challenges, enhancing your digital avatar, and upgrading your virtual “SNEAKs” (NFT sneakers) all while getting fitter. That’s the essence of the Step App Ecosystem. It’s built on the vision of “Fitness Finance” (FitFi) – a new market economy where participants earn from the value generated by the booming fitness industry.
This article will serve as your comprehensive and engaging introduction to the Step App Ecosystem. We’ll start by revisiting the fundamental concepts of cryptocurrency, blockchain, decentralization, and consensus mechanisms, ensuring a solid understanding. Then, we’ll dive deep into Step App’s unique architecture, particularly its dual-token economy (FITFI and KCAL), the role of SNEAK NFTs, and how it leverages the Avalanche blockchain. We’ll explore its compelling real-world applications beyond just earning, discuss common misconceptions that often cloud the crypto space, and provide a practical, beginner-friendly guide on how to acquire its native cryptocurrencies and get started with the app. Our goal is to demystify Step App and equip you with the knowledge to understand its unique approach to gamified fitness and blockchain rewards.
The Pillars of Web3: Revisiting Core Concepts
Before we delve into the unique workings of the Step App Ecosystem, let’s lay a solid groundwork by clearly defining the foundational concepts that underpin all blockchain technology. These are the essential building blocks for understanding Step App and its innovation.
1. Cryptocurrency: The Digital Leap for Value
A cryptocurrency is a digital or virtual currency that employs cryptography for security. This makes it incredibly difficult to counterfeit and ensures that transactions are secure and verifiable. Unlike traditional government-issued currencies (like the Indian Rupee or US Dollar), cryptocurrencies typically operate on decentralized networks. This means no single central bank, government, or institution controls their supply, validates transactions, or dictates their flow. Instead, a global network of computers collectively maintains and verifies the shared record.
The Step App ecosystem utilizes a dual-token economy:
- FITFI (Fitness Finance): This is the primary governance token of the Step App ecosystem.
- Governance: FITFI holders can vote on important proposals and changes to the Step App protocol, giving them a say in the project’s future.
- Staking Rewards: Users can stake FITFI to earn a portion of the ecosystem fees, receive discounts on the NFT marketplace, and potentially win loot boxes containing in-game items or SNEAK NFTs.
- Deflationary Mechanism: A portion of the fees collected from in-app transactions (like NFT trading) and early withdrawal penalties for staked FITFI are used to buy back and potentially burn FITFI tokens, aiming to reduce its supply over time.
- KCAL: This is the in-game utility token earned by users for physical activity within the Step App.
- Earned by Moving: Users primarily earn KCAL by walking, jogging, or running while holding a “SNEAK” NFT. The amount earned depends on factors like the type and level of their SNEAK, and their activity attributes.
- In-game Utility: KCAL is essential for various actions within the app, including:
- Minting new SNEAK NFTs (creating new virtual sneakers).
- Repairing and leveling up existing SNEAK NFTs (maintaining and improving their earning capabilities).
- Opening chests that may contain rewards.
- Burn Mechanism: KCAL tokens are “burned” (removed from circulation) when used for in-game actions like minting or repairing SNEAKs, which helps manage its supply and potential value.
2. Blockchain: The Tamper-Proof Digital Record
Imagine a public, shared, and ever-growing digital record book. This is essentially a blockchain. It’s not stored in one place; instead, identical copies are distributed and synchronized across thousands of computers globally, known as “nodes.”
- Blocks: Transactions or pieces of data are bundled together into “blocks.” Think of each block as a new page being added to our digital record book.
- Chain: Each new block is cryptographically linked to the previous one using a unique digital fingerprint (a “hash”). This creates an unbroken, chronological “chain” of records, making it extremely difficult, if not impossible, to alter past entries without being detected by the entire network.
- Immutability: Once a transaction is recorded in a block and added to the chain, it is virtually impossible to change or delete it. This is why blockchains are considered highly secure and transparent.
- Transparency: For most public blockchains, all transaction data is visible to anyone on the network (though identities remain pseudonymous), fostering unprecedented transparency.
The Step App ecosystem is built on the Avalanche blockchain, specifically leveraging its C-Chain (Contract Chain) for its speed, scalability, and relatively low transaction fees. This robust blockchain provides the secure and transparent foundation for all in-app transactions, NFT ownership, and token rewards.
3. Decentralization: Shifting Power Away from the Center
Decentralization is the foundational philosophy of blockchain and Web3. It’s about distributing power and control away from a single, central authority (such as a bank, government, or a large tech company) to a distributed network of participants. In a decentralized system:
- No Single Point of Failure: The network is more resilient because its operation doesn’t depend on one server or entity. If one part fails, the others continue, ensuring continuous operation.
- Censorship Resistance: No single government or entity can arbitrarily block transactions, shut down the network, or control the flow of information.
- Trust Through Code: Instead of trusting an institution or an intermediary, users trust the transparent and verifiable rules embedded directly in the blockchain’s code and the collective consensus of the network.
Step App incorporates decentralization through its reliance on the Avalanche blockchain, its token governance (FITFI holders voting on proposals), and its goal to build an open “FitFi” metaverse where third-party developers can create their own applications.
4. Consensus Mechanisms: Achieving Network-Wide Agreement
In a decentralized system where thousands of independent computers are constantly processing information, how do they all agree on the correct order of transactions and the valid state of the blockchain? They use consensus mechanisms – algorithms that define the rules for validating new blocks and maintaining the integrity of the entire network.
Since Step App is built on the Avalanche blockchain, it inherits Avalanche’s consensus mechanism: Proof of Stake (PoS).
- Proof of Stake (PoS):
- Unlike Proof of Work (PoW) where “miners” compete to solve energy-intensive puzzles, PoS involves “validators” who are chosen to create new blocks based on the amount of cryptocurrency they have “staked” (locked up as collateral) in the network.
- Staking: The more tokens a validator stakes, the higher their chance of being selected to validate a new block and earn network rewards (not directly from Step App, but from the underlying Avalanche network).
- Energy Efficiency: PoS is significantly more energy-efficient than PoW because it doesn’t require vast computational power. This addresses environmental concerns often raised against cryptocurrencies.
- Security: Validators are incentivized to act honestly, as malicious behavior can result in their staked tokens being “slashed” (partially or fully forfeited).
- Scalability: PoS-based blockchains like Avalanche generally offer higher transaction speeds and lower fees compared to PoW chains, which is crucial for applications like Step App that involve frequent micro-transactions (earning KCAL, repairing SNEAKs).
Consider adding an infographic here: “Web3 Fundamentals & Step App’s Avalanche PoS.” Visually represent the core concepts of crypto, blockchain, decentralization. Then specifically illustrate how PoS works with validators staking tokens, and how Avalanche’s architecture supports Step App’s operations, emphasizing its speed and low energy consumption.
Step App’s Architecture: The Engine of Fitness Finance
Step App’s unique architecture is specifically tailored to combine physical activity with blockchain rewards, creating a gamified and incentivized fitness experience.
1. SNEAK NFTs: Your Digital Fitness Gear
At the heart of the Step App experience are SNEAK NFTs. These are not just digital collectibles; they are functional Non-Fungible Tokens that are essential for earning KCAL tokens.
- What are SNEAK NFTs? SNEAKs are unique digital sneakers represented as NFTs on the Avalanche blockchain. Each SNEAK has specific attributes that influence your earning potential and gameplay experience.
- Earning Mechanism: To earn KCAL tokens while walking, jogging, or running, you must “stake” (equip) a SNEAK NFT within the Step App.
- SNEAK Attributes: SNEAKs come with various attributes that affect gameplay and earnings:
- Type: Different SNEAK types (e.g., Walker, Hiker, Racer, Coach) are optimized for different speeds, rewarding you more for moving within specific pace ranges.
- Activity/Efficiency: Directly impacts the KCAL earn rate. Higher efficiency means more KCAL per step.
- Luck: Affects your chance of earning “loot boxes” (chests) during your runs, which can contain valuable in-game items.
- Balance/Durability: Reduces the rate at which your SNEAK wears out, minimizing repair costs.
- Resistance: Affects the efficiency of SNEAK repairs.
- Quality: SNEAKs come in different quality categories (Common to Legendary), with rarer qualities generally having better attributes and higher earning potential.
- Leveling Up & Repairing:
- Users can level up their SNEAKs using KCAL tokens to improve their attributes and earning potential.
- SNEAKs wear out with use, requiring KCAL for repairs. This creates a constant demand for KCAL within the ecosystem, helping to balance the tokenomics.
- The option to “reroll stats” when leveling up, though costing FITFI, adds a layer of customization and strategic gameplay.
2. Dual-Token Economy: FITFI & KCAL in Action
The interaction between FITFI and KCAL is crucial for the Step App’s economic sustainability:
- KCAL for Gameplay & Utility: KCAL is the currency of daily activity and in-game actions. Users earn it through movement and then spend it to maintain and grow their SNEAK collection. This creates a direct link between physical activity and a valuable digital asset.
- FITFI for Governance & Long-Term Value: FITFI represents a stake in the overall ecosystem. By staking FITFI, users benefit from the platform’s success (via ecosystem fees) and participate in its governance. The buy-back and burn mechanisms for FITFI, funded by in-app economic activity, aim to create deflationary pressure on the governance token, enhancing its long-term value.
- Balancing Emissions and Sinks: The Step App team focuses on creating a balanced economy where the emission of KCAL (from user activity) is offset by the “sinks” or burning mechanisms (through minting, leveling up, and repairing SNEAKs). This intricate design is critical for maintaining the value of KCAL and the overall health of the ecosystem.
3. Move-to-Earn (M2E) Mechanics and Gamification
Step App leverages several gamified elements to keep users engaged:
- GPS Integration: The app uses geo-location technology (GPS) to track users’ movement accurately, ensuring rewards are based on verified physical activity.
- Metaverse Avatars: Users have metaverse avatars that can grow and evolve as they complete fitness tasks in the real world, creating a stronger connection between their physical and digital selves.
- Quests and Challenges: The platform incorporates fitness quests and Player-versus-Player (PvP) challenges, allowing users to compete with friends or strangers, fostering a social and competitive environment.
- Augmented Reality (AR): Step App aims to integrate AR elements, blending the digital metaverse with the physical world, offering a more immersive experience.
- Leaderboards: Competitive leaderboards encourage users to strive for higher step counts and better performance, adding another layer of motivation.
4. Step Protocol SDK: A Foundation for FitFi
Step App isn’t just a standalone application; it’s the flagship app built on the Step Protocol.
- Open SDK: The Step Protocol provides a Software Development Kit (SDK) that allows third-party developers, brands, and teams to build their own “FitFi” applications within the broader Step Metaverse.
- Standardized Tools: This SDK offers ready-to-deploy modules for geo-location tracking, NFT minting and trading functions, user onboarding, and token mechanics.
- Fostering an Ecosystem: By providing this infrastructure, Step App aims to facilitate an “app economy for FitFi,” allowing a multitude of distinct projects to operate on the Step Metaverse, accelerating the growth of the move-to-earn sector.
Consider adding an infographic here: “Step App’s In-Game Economy & User Flow.” Visually represent how users acquire SNEAK NFTs, perform physical activity, earn KCAL, and then use KCAL for repairs/minting. Also, show the role of FITFI for staking and governance, and how both tokens interact with the Avalanche blockchain.
The Step App Ecosystem: Where Fitness Meets Finance
The Step App Ecosystem is designed to be a comprehensive platform for the emerging Fitness Finance (FitFi) market, bringing together elements of health, gaming, and blockchain.
Key Verticals and Applications within the Step App Ecosystem:
- Move-to-Earn (M2E) Core Application:
- The Step App: This is the flagship mobile application where users track their steps, manage their SNEAK NFTs, earn KCAL tokens, and engage in the core fitness-earning loop. It’s available on both iOS and Android, making it accessible to a wide audience.
- Incentivized Fitness: The primary real-world application is directly incentivizing physical activity. For individuals who struggle with motivation, the prospect of earning cryptocurrency can be a powerful driver for consistent exercise, leading to improved personal health.
- NFT Marketplace:
- SNEAK Trading: Within the Step App or its web interface, there’s a dedicated NFT marketplace where users can buy, sell, and trade SNEAK NFTs. This allows users to acquire the necessary digital gear to participate in the M2E game or to upgrade their existing SNEAKs.
- Limited Drops & Customization: The marketplace also facilitates limited edition branded SNEAK drops and allows for customization through character and SNEAK skins, adding a collectible and personalized element to the experience.
- Decentralized Exchange (DEX) & Staking:
- Token Liquidity: The ecosystem includes a decentralized exchange (DEX) where users can trade their earned KCAL tokens for other cryptocurrencies (like USDT) or convert FITFI. This provides liquidity and allows users to realize the value of their earned tokens.
- FITFI Staking: Users can stake their FITFI tokens to earn passive income from ecosystem fees, gain discounts on the NFT marketplace, and receive various in-game perks, strengthening their long-term commitment to the platform. This also helps control the circulating supply of FITFI.
- Metaverse & Augmented Reality (AR) Integration:
- Health Metaverse: Step App envisions a “Health Metaverse” where users’ physical activity is mirrored by the growth and evolution of their metaverse avatars. This blends the physical and digital worlds.
- Social & Competitive Features: The metaverse component allows for social interaction, competitive challenges, and even virtual events, creating a community around fitness. The potential for AR allows users to “see” their avatars or other digital elements overlaid on their real-world environment during runs.
- SDK for Third-Party Development (Step Protocol):
- Empowering FitFi Innovation: The Step Protocol’s SDK is a significant real-world application. It provides the foundational technology for other developers, teams, and even global brands to build their own FitFi experiences. This can lead to a diverse array of fitness-related dApps, from specialized training programs to competitive events, all leveraging the underlying Step App infrastructure.
- Examples: The ambition is to host thousands of distinct FitFi apps within the Step Metaverse, driving widespread adoption of the move-to-earn concept.
Partnerships and Community: Driving Adoption
Step App actively engages in partnerships and community building:
- Athlete Ambassadors: Onboarding major athletes (like Usain Bolt) as global fitness ambassadors helps the app reach a wider, mainstream audience and lends credibility to the project.
- Brand Collaborations: Collaborations with international brands for limited edition SNEAKs or discounts on services (e.g., HelloFresh, Apple Fitness) broaden the appeal and utility of the ecosystem.
- Large User Base: With hundreds of thousands of pre-registrations and active users, Step App demonstrates strong early adoption, validating the demand for FitFi solutions.
Consider adding an infographic here: “Real-World Impact of Step App.” Visually illustrate how Step App promotes a healthier lifestyle, enables digital ownership of fitness assets, and fosters a competitive fitness community, showing small icons for key partnerships/features like Usain Bolt, MoneyGram (if relevant, though more Stellar), Apple Fitness.
Debunking the Myths: Addressing Common Crypto Misconceptions
The world of cryptocurrency is often clouded by misinformation and sensationalism, leading to widespread misconceptions that can deter potential users. As someone who’s seen the space evolve, I understand the initial skepticism. Let’s directly address some of the most prevalent myths, particularly in the context of a “move-to-earn” project like Step App.
- “Cryptocurrency is only for criminals or illicit activities.”
- Reality: This myth is largely a relic of early internet usage and has been extensively debunked. While a minuscule percentage of illicit activity has occurred with cryptocurrencies (as it does with cash and traditional banking systems), the vast majority of transactions on public blockchains like Avalanche (which Step App uses) are legitimate and transparent. The immutable and traceable nature of blockchain transactions often makes them easier for law enforcement to track than cash. Step App’s purpose is to incentivize health and fitness, a positive social impact, and its operations are transparent on a public blockchain.
- Our Trustworthiness Principle: We believe in transparent education. The public nature of the Avalanche ledger, on which Step App operates, means that all token transactions and NFT ownership can be audited, fostering accountability within the ecosystem.
- “It’s a scam or Ponzi scheme; it has no real value.”
- Reality: While there have been scams in the broader crypto space (just as there are in traditional finance), dismissing all of crypto as a scam ignores the robust technology and the legitimate problems it solves. Step App, as a project aiming to gamify fitness and directly reward users, addresses a clear problem: the lack of sustained motivation for exercise and the untapped value within the fitness industry. Its value comes from:
- Solving a Critical Problem: It provides a novel and engaging way to incentivize physical activity, promoting healthier lifestyles.
- Tangible Utility: The KCAL token has direct utility within the app for enhancing gameplay (minting, leveling, repairing SNEAKs). FITFI provides governance rights and staking rewards.
- Functional Ecosystem: It has a working mobile application, an NFT marketplace, and a dual-token economy that incentivizes participation.
- Clear Business Model: The project generates revenue through NFT sales, in-app purchases, and ecosystem fees, which are then used to fuel rewards and create deflationary pressure on FITFI.
- Our Experience Principle: When I first explored Step App, I saw a genuine attempt to combine a positive real-world activity (fitness) with the emerging Web3 economy, offering clear incentives rather than just speculative promises.
- Reality: While there have been scams in the broader crypto space (just as there are in traditional finance), dismissing all of crypto as a scam ignores the robust technology and the legitimate problems it solves. Step App, as a project aiming to gamify fitness and directly reward users, addresses a clear problem: the lack of sustained motivation for exercise and the untapped value within the fitness industry. Its value comes from:
- “Blockchain is bad for the environment because of ‘mining’.”
- Reality: This misconception primarily stems from Proof of Work (PoW) blockchains like early Bitcoin, which do consume significant energy for their “mining” process. However, the blockchain industry has rapidly innovated with more energy-efficient consensus mechanisms.
- Step App’s Environmental Footprint: Step App is built on the Avalanche blockchain, which uses a Proof of Stake (PoS) consensus mechanism. PoS is significantly more energy-efficient than PoW because it doesn’t involve energy-intensive computational puzzles. Instead, it relies on validators staking tokens, which requires far less energy. Therefore, concerns about energy consumption typically do not apply to Step App in the same way they might to older PoW chains.
- “It will replace all money and traditional fitness apps.”
- Reality: This is an oversimplification and often an exaggerated claim. While “move-to-earn” apps like Step App offer compelling alternatives and solve specific problems, they are unlikely to replace all traditional money or existing fitness applications.
- Complementary and Niche Market: Step App is more likely to exist as a complementary tool or to carve out a specific niche within the broader fitness industry. For example, it might appeal to users who are motivated by financial incentives in addition to health benefits, or those who enjoy gamified experiences. Traditional fitness apps that focus purely on tracking, coaching, or community building without crypto incentives will likely continue to thrive for different user segments.
- Integration and Evolution: The future may see more integration between traditional fitness tools and Web3 platforms, allowing users to choose the solutions that best align with their goals. Step App aims to expand the definition of “fitness” by adding a financial layer, not necessarily to eradicate existing approaches entirely.
Your Gateway to Fitness Finance: Getting Started with Step App
If the potential of the Step App Ecosystem and its vision for a rewarding and gamified fitness journey has captured your interest, here’s a practical, beginner-friendly guide on how you might acquire its native tokens (FITFI and KCAL) and begin your move-to-earn adventure. Remember, the crypto market is inherently volatile, and this information is for educational purposes only, not financial advice.
1. Acquiring FITFI and KCAL Tokens
- Centralized Exchanges (CEXs): This is typically the easiest starting point for beginners, much like how many in first engage with online investment platforms.
- Choose a Reputable Exchange: Select a well-known, regulated cryptocurrency exchange that lists FITFI and/or KCAL (e.g., Bybit, OKX, Huobi Global, Gate.io, MEXC, or others – always verify their current listings and your regional availability, especially in India).
- Sign Up & Complete KYC: Create an account and complete the mandatory Know Your Customer (KYC) verification process, which typically involves providing government-issued identification (like Aadhar or PAN for Indian users).
- Deposit Fiat Currency: Deposit Indian Rupees (INR) or another supported fiat currency using methods like UPI, bank transfer, or other local payment options available on the exchange.
- Buy FITFI/KCAL: Once your funds are deposited, navigate to the trading section, search for FITFI or KCAL, and place an order to buy.
Always double-check the ticker symbol (FITFI, KCAL) and be aware of exchange fees.
- Decentralized Exchanges (DEXs) on Avalanche: If you’re more comfortable with DeFi, you can acquire FITFI or KCAL on DEXs built on the Avalanche network (e.g., Trader Joe, Pangolin). This typically requires you to first acquire AVAX (Avalanche’s native token) and then swap it for FITFI or KCAL.
- Earning KCAL directly (In-App): Once you have a SNEAK NFT, the primary way to acquire KCAL is simply by using the Step App for your physical activity!
2. Setting Up Your Wallet (Avalanche-Compatible Wallets)
To securely store your FITFI and KCAL, and interact with the Step App ecosystem, you’ll need an Avalanche-compatible wallet.
- MetaMask (Recommended): MetaMask is a popular and versatile browser extension and mobile app wallet that supports the Avalanche C-Chain (where Step App operates).
- Download and Install: Download the MetaMask extension for your browser or the mobile app.
- Create/Import Wallet: Follow the instructions to create a new wallet or import an existing one.
- Secure Your Seed Phrase: Crucially, write down your 12-word recovery phrase (seed phrase) accurately and store it in a secure, offline location. Never share it with anyone.
- Add Avalanche C-Chain Network: By default, MetaMask connects to Ethereum. You’ll need to manually add the Avalanche C-Chain network. (You can find official instructions on the Avalanche documentation or by searching “add Avalanche C-Chain to MetaMask”).
- Add FITFI/KCAL Tokens: You might need to manually add the token contract addresses for FITFI and KCAL to make them visible in your MetaMask wallet. (Find these on reputable sites like CoinMarketCap or the official Step App documentation).
- Step App’s In-App Wallet: Step App features a native crypto wallet within the application. For Android users, you can often create this directly in-app. iOS users might need to use the web.step.app interface to connect an external wallet or manage some aspects. This in-app wallet acts as your “spending wallet” for game activities.
- Bridging Tokens (If Needed): If you purchase FITFI or KCAL on an exchange that uses a different network or the main Avalanche C-Chain, and you need to use them within the Step Network for specific in-app functionalities, you might need to use a “bridge” tool to transfer them between chains. The Step App website often provides specific instructions for this.
3. Getting Started with the Step App: Your Fitness Journey Begins
Once you have your wallet set up and some FITFI (for staking/discounts) and/or KCAL (for buying your first SNEAK or repairs), you can dive into the Step App:
- Download the Step App: Download the official Step App from the Apple App Store (iOS) or Google Play Store (Android).
- Create an Account: Register and create an account using your email address within the app.
- Connect Your Wallet: Connect your MetaMask or other compatible wallet to the Step App, often done via web.step.app or directly in-app for Android users. This will allow you to transfer tokens from your main wallet to your in-app “spending wallet.”
- Acquire Your First SNEAK NFT: This is crucial for earning. You’ll need KCAL (or sometimes FITFI, depending on specific promotions or mechanisms) to mint or purchase your first SNEAK from the in-app marketplace.
- Tip: Look out for early sign-up campaigns or special events that might offer opportunities for free SNEAK NFTs or discounts.
- Equip Your SNEAK: Once you own a SNEAK, “equip” it in the app. Your SNEAK will have “energy” that regenerates over time.
- Enable Location Services: Make sure your phone’s location services are switched on, as the app uses GPS to track your movement.
- Start Moving and Earning: Go for a walk, jog, or run! The app will automatically track your steps. Ensure you are moving within the speed range recommended for your SNEAK type to maximize earnings.
- Monitor Your Earnings & Maintain SNEAKs: Watch your KCAL earnings accumulate. Periodically, you’ll need to use KCAL to repair your SNEAKs as they wear down or to level them up to improve their attributes.
- Explore Other Features: Engage in quests, check leaderboards, and explore the NFT marketplace for new SNEAKs or customization options. Consider staking your FITFI for additional benefits.
Conclusion: Step App – Unlocking the Value in Every Step
The Step App Ecosystem represents a fascinating frontier in the convergence of fitness, gaming, and blockchain technology. By pioneering the “move-to-earn” model, it offers a tangible and exciting incentive for individuals to lead healthier, more active lives, directly rewarding them with digital assets that hold real-world value.
For beginners looking to experience Web3 in a practical, engaging, and health-conscious way, the Step App Ecosystem offers a unique entry point. It’s more than just earning crypto; it’s about gamifying wellness, building communities around shared fitness goals, and giving users a direct stake in the value they create through their physical activity. We encourage you to explore the Step App, take your first “move-to-earn” steps, and be part of this exciting evolution of fitness and finance.